About

            My litmus test for a place is based on the coffee they serve

Welcome! My name is Saira Rasheed, I am based in London and have been associated with the hospitality industry and luxury brands for nearly 11 years this year. To say I am obsessed with hospitality is an understatement. Having lived in 6 countries, I love exploring new and established concepts be it hotels, restaurants, cafes or shops and supporting communities.

This blog started out 9 years ago as a coffee blog but it has grown with time now featuring hotels, restaurants, cafes, interviews with leading names in the industry and an insight into why people chose what they chose to do.

My favorite city is New York, mainly due to the energy it exudes – it really is a city that never sleeps. I have had the pleasure to stay in some of the most amazing properties and have shared my experience.

My home is London and I love that hospitality-concepts, shops and neighborhoods are evolving in the city with much more to do and enjoy.

If you have any suggestions please do not hesitate to reach out to me saira@srpartnerships.com 

I hope you enjoy the blog and get a chance to visit some of the places and meet the people I have written about!